That makes him stand out in a sea of sameness and makes potential customers reach out to him to chat about how he can help them. He’s a former NFL Quarterback turned entrepreneur. Brilliant! Showcase a unique career path Why Ed’s LinkedIn headline works? His headline tells you all the things he does in 9 words and 3 emojis. Second, he covers all of his 3 different roles separated by a mountain emoji. 10 points for brevity! Why John’s LinkedIn headline works?įirst of all, he’s taken his last name Hill and made a clever pun out of it. He describes all his previous experiences and skills in 7 words. It’s short, simple, and gets the point across. Showcase multiple different skill sets Why Joe’s LinkedIn headline works? And she describes in detail how she can help a niche (mumpreneurs) get success. Why “Mumpreneur”‘s LinkedIn Headline works?įor one, she changed her name to Mumpreneur! Now that’s some commitment to the business. Anyone searching for a Career Change coach would surely find her. And describes exactly what she does succinctly. Any beauty e-commerce brand looking to scale using Tiktok or Instagram will indeed find her if they search for Tiktok/Instagram ads on LinkedIn. Kristine describes a niche (Beauty Ecommerce Brands) and how she helps them get to 7-8 figures in revenue (Tiktok+Instagram ads combined with User Generated Content). Here are a few examples: Why Kristine’s LinkedIn Headline works? For example, if a particular customer was looking for a web development agency and you happen to run one, “mobile app development” and “build a website” are two keywords that you might want to use. This allows you to not only speak directly to your potential customers, but provides them with a valuable skill set or benefit that makes you easily searchable. Include keywords your potential customers might be searching for Now, let’s look at a few examples of great headlines and why they work. Fifth, and finally, don’t be afraid to experiment! Try out different headlines and see what works best for you.This will help you get found more easily in search results. Fourth, use keywords that you think people will be searching for.Also, you also want to make sure that there is enough space for your profile photo. You want your headline to be easy to read and digest. Second, make sure to use actionable language that is going to inspire people to get in touch with you. Or maybe you have changed several lines of work and want to focus on your current role. Maybe you want to capture years of in-depth experience in one area.
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